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Explainer Videos
Help Boost Sales

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Published: April 10, 2013

Your Business Needs an Explainer Video  My new favorite site for researching website videos is the Video Brewery. I’d like to share some of their ideas and add my own to help you potentially increase your sale rate. Why? As Andrew Follett, Founder and CEO of  Video Brewery explains, “Part of Google’s algorithm for search rankings considers […]

Why Video Marketing?

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Published: April 4, 2013

Why do You do what You do? In a Ted talk Simon Sinek asked some interesting questions about  businesses who market online. He says, “We say what we we do, we say how we’re different or how we’re better, and we expect some sort of behavior, a purchase or vote, something like that,…but it’s uninspiring.” He then concludes, “People […]

5 Ways to Use Video in Your Business.

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Published: March 27, 2013

Website Videos are in the future for Any Business Videos don’t have to be perfect but they do have to add value. Why have videos on your website? Because you have something to say to let a viewer know something more about you and what your product or service can do for them. In many different […]

Take Advantage of the Upcoming Video Marketing Boom

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Published: March 11, 2013

 Next 5 Years Will Give Videographers More Opportunities Than Ever Here’s another summary of  a fastcompany article, again, on the future of video on the internet. Kerrin Sheldon shares another  5 points on How to Take Advantage of the Video Marketing Boom. 1. Get the Right Equipment He mentioned  getting a Canon 60D , a […]

Short Form Video is Future of Marketing

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Published: March 6, 2013

Video is everywhere   Online video, especially website videos, are definitely increasing, in fact, they’re increasing astronomically. In a recent Kerrin Sheldon article for Fastcompany he explains why. 5 Reasons Why  Online Video will Dominate Your Time 1.More and more users are consuming website videos  He says, “The average viewer watched nearly 22 hours of video in […]

Winner of a Business Makeover

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Published: March 4, 2013

     Promote Beyond Winner   Congratulations to Phyllis Woods (middle), owner of Uniquely You, an interior design and decorating business that will be getting a Promote Beyond fourfold makeover in 2013.             Marketing Strategies On the right is Marguerite Inscoe, of RelaunchU, and she will be consulting Phyllis on […]

Why Video?

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Published: March 1, 2013

  People Love Watching Video   Why? Because videos provide a richer experience and deliver immersive, engaging content according to Notch Video. How does video do this? Video is best displayed via websites, social media, & mobile . 1.3 billion people watch an average of 170 online videos per person each month. Half will share […]

ANIMATION WEBSITE VIDEOS

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Published: February 22, 2013

I came across an animation course I can take to learn how to create animated website videos. This opportunity has gotten my mind stirring with the possibilities of expanding Poco Productions in this area. Basically I’d like some feedback based on this sample video I came across on Youtube. Please view and give me your […]

The Future of Media is Digital

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Published: February 22, 2013

ONLINE MEDIA When I read “The future of media is digital ” in an article by Kathy Crosset I thought, yes, this is true. She says online media creates more perceived value than offline. Currently, about 44% of all media consumption takes place online and before long this number will reach 50%. With higher quality […]

A Video by Randall Thornton in Tucson Arizona

A Video from Tucson Arizona

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Published: February 8, 2013

I took a week off to go to Tucson in January. It was officially a business trip as I bought books at two book sales, but did take a day to go to Sabino Canyon just north of the city. I shot some footage for my own website video about who I am, and what […]